BUSINESS TODAY - FORTNIGHTLY MAGAZINE FOR RS.10=00
http://www.business-today.com
Cheap is the word for 152 pages, it is full of business news cover to cover, one of the issues I read about PROPERTY PASHAS, it was a priceless article, it was a special addition in this issue but the worth of this special feature was many homes purchased by the readers after getting the pulse of real estate business thru this feature.
This feature outlined the state of real estate affairs in Mumbai, Pune, Delhi, Gurgoan, Noida,Greater Noida, Kolkata, Chennai, Bangalore, Hyderabad, Varnasi, Agra, Mohali, Siliguri, Durgapur, Shantiniketan, Palwal, Rohtak, Raipur, Faridabad, Kundli, Lucknow, Patiala, Ludhiana, Amritsar, Sonepat, Jaipur, Chandigarh, Moradabad, Ludhiana, Jallandar.
BUSINESS TODAY is a pure joy to read, its Editorial office is in Delhi 5th floor, Videocon Tower E-1, Jhandewalan extension Delhi-110055 Tel: 011-23684812, Fax: 33684819.
This magazine belongs to India Today group, so the top management is one but section heads are different, it is a better media to know about business than TV channels about business news, any detailed report is good from this magazine, breaking news is always good from TV no one can beat it, I feel half of what I see on business channels is incomprehensible, its hard to retain the information, there is fear of loosing it.
Business is a study intensive field, it is a plus to have a magazine in our house to go back to points and reports as and when required to make our presentations and forecasting, it is always better to read about business than hear about it. BUSINESS TODAY serves that purpose; it’s not only good for business folks but interesting for non business people too.
I have a good job, come back to home in the evening what better way to avoid the nagging than picking up my copy of BUSINESS TODAY, every one in the house think I am doing something very important towards the improvement of the general lot. But seriously the content is always unto date, every issue was more than my expectations, the articles are very through and clean, written in details, some lines in the business world are unclear and we common people do not understand their products or services, magazines like these make it plain for us and BUSINESS TODAY does a fantastic job.
Business itself is based on 2 simple things: PROFIT AND LOSS, this is the reason no wild running imaginative writers are required for the job. The aims, strategies, product description are very informative, I think everyone of us can benefit from the readings, Young, Old, everyone in India; it’s always nice to know before hand which fields are scoring, which lines are good and which industries are gaining strength.
This will definitely help youngsters in choosing the correct field of concentrations, where we should spend monies, where finance is easy to find, where banks are stronger, where markets are stronger, the write ups are articles come under regular page headings. Bt editorials, Deal Tracker (must read) Deal watch (must read) Cover Story, Bt story, Bt biotech, Bt wealth, Bt profile, Bt fashion, Bt enterprise, Bt personal finance, Jobs today (must read) Bt bookend, Bt people (must read) Bt event, Bt leadership secrets.
That’s what I call a fantastic mix for a neo professional and the old, every page is inspiring, it is becoming a habit to seek out BUSINESS TODAY on newsstand, the print, the page, the articles, the write ups, reports, reporting is just so much perfect, I don’t have except praise for this magazine. There are high powered companies advertising on this magazines, I am sure advertisements are also very valuable communication to common reader, it has value, information and one can say information is power, I can make my kids choose a better line than all others are doing today if I have proper information.
I am surprised to look at so many unemployed MBBS doctors today in India, the doctors are doing private jobs for Rs.4000 (US$ 100) per month, and many of them do night shifts because senior doctors do the day time. Not every doctor can afford to open a clinic, it requires a location and location requires deposit money and so on so forth. Engineers are a little better off, there seems to be opportunities opening up for engineers in all fields.
This I say with all my due respect to doctors. Problems like these can be scanned before they become a problem, if we have enough information to choose the lines of business; it’s always good and comfortable. These are problems for common people like us, there are benefits for business people too, they can know about policy shifts, trends in the market and new policies coming up for review in the ministries etc., Anticipation and forecasting is one of the weapons of business world everywhere.
I wont go into details of what I read in this magazine, it was very useful for me, I recommend it without any second thoughts, the pleasure of recommendation is mine, businessmen, students, professionals and everyone can buy BUSINESS TODAY for Rs.10 is that not a bargain ?
Yo people its good business reading BUSINESS TODAY!
