Koovs is an online clothing site and competes with Myntra and Jabong which are way ahead of it. However my experince with Koovs was good but it still has various issues, below is my personal experience with this site: -
Koovs app needs development, however it does not lag but it needs smoothness.
I ordered 2 tshirts and got them within a week( I live ij Delhi)
Products were good and no complaint regarding that. However I have also read other consumers reviews stating that its return policy is not good.
Overall koovs has potential but needs to deliver its promises.